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Heuristics and algorithms differ in terms of their
Normal Return
The minimum profit needed by investors to justify the capital invested in a business venture, often equated to the opportunity cost.
Total Revenue
Total Revenue is the total amount of money received by a firm from sales of goods or services before any expenses are deducted.
Economic Profit
The contrast between cumulative revenue and cumulative costs, taking into account both clear and veiled expenses.
Economic Costs
The sum of explicit costs (direct payment for resources) and implicit costs (opportunity costs of using resources owned by the firm).
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