Unilever Sells Different Products Using a Different Marketing Approach in England

question 46

Multiple Choice

Unilever sells different products using a different marketing approach in England than it uses when marketing these products in the United States. This is an example of a ________ strategy.

• A) vertical integration
• B) focused low-cost
• C) global
• D) multidomestic

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Definitions:

Tripled

Increased or expanded threefold.

Sedentary Activities

Activities that involve little to no physical movement, leading to a lifestyle characterized by a lot of sitting or lying down, with very low energy expenditure.

Weight-Gain Epidemic

Refers to the widespread and significant increase in obesity and overweight rates among populations over time.

Environmental Culprits

Factors within the environment that contribute to negative outcomes, such as pollution leading to health issues or climate change.