Examlex
A firm that improves its quality control cannot reduce its costs of value creation simultaneously.
Parallel Channels
Distribution channels that run alongside each other, offering products and services to the same market segments but through different pathways or intermediaries.
Channel Strategy
The planning and execution of distributing a product or service through the most effective and efficient means to reach the end consumer.
Benchmarking
The process of measuring a company’s performance, practices, or products against those of leading competitors or industry standards to identify areas for improvement.
Understanding Customer Needs
The process of identifying and analyzing the desires, problems, and requirements of a business's target audience to create more effective products or services.
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