When the Industry Practice Was to Charge a Fee for Each

question 1

Multiple Choice

When the industry practice was to charge a fee for each DVD rented by the customer,Netflix pioneered the subscription method,a new way to rent DVDs that was cheaper.This is an example of

• A)privatization
• B)economic deregulation
• C)boundary spanning
• D)innovation
• E)benchmarking

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Definitions:

Referent Power

A form of influence based on the charismatic appeal or personal attraction one has over others.

Expert Power

Expert power is the influence one possesses due to their high level of skills, knowledge, or expertise in a particular area, which can impact others' behavior or decisions.

Trustworthy

describes the quality of being reliable, honest, and able to be trusted.

Technical Skills

Specific abilities and knowledge related to particular areas of expertise or technology necessary for proficient performance in a job or task.