_____ and Start with a Mobile Perspective Is the First

question 49

Multiple Choice

_____ and start with a mobile perspective is the first step for marketers to follow best practices.

• A)Integrate mobile marketing program into traditional marketing campaigns
• B)Think mobile first.
• C)Test your way to success
• D)Create campaigns that work across multiple screens

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Definitions:

Symptom Substitution

A theory suggesting that if a symptom is removed without resolving the underlying cause, a new symptom will emerge to take its place.

Problem Reduction

Problem reduction is a strategy in problem-solving processes that involves breaking down a larger, often complex problem into smaller, more manageable parts to address them individually.

Joseph Wolpe

A psychiatrist who significantly contributed to the development of behavioral therapy through techniques like systematic desensitization.

Conditioning

The process of learning associations between environmental stimuli and behavioral responses, often used to explain behavior modification.