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A Credit Card Company Markets Basic Services to Those Who

question 30

Multiple Choice

A credit card company markets basic services to those who apply for its students' card.These cards have a low interest rate on outstanding balance, but have a very limited credit line.For its high-salaried clients who use credit cards more often, the company provides a wider range of services such as travel insurance and emergency assistance, and gives them a higher credit limit, but with a higher interest rate on outstanding balances.Which of the following is the credit card company using to market different services to the two groups?


Definitions:

Alternative DSM-5 Model

A different approach within the Diagnostic and Statistical Manual of Mental Disorders, 5th Edition, aiming to integrate dimensional assessments of personality disorders and other mental health conditions.

Dimensional Perspectives

An approach in psychology that quantifies a person's symptoms or traits along a continuum rather than categorizing them as present or absent.

Continuum

A continuous sequence in which adjacent elements are not perceptibly different from each other, although the extremes are quite distinct.

Diagnosing Disorders

The process of identifying diseases or disorders based on symptoms, history, and tests.

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