Which of the Following Is True of Non-Probability Sampling

question 70

Multiple Choice

Which of the following is true of non-probability sampling?

• A)It is a set of procedures and processes for collecting, sorting, analyzing, and summarizing information on an ongoing basis.
• B)It involves the use of arbitrary judgment by the market researcher to select a sample so that the chance of selecting a particular element of the population is either unknown or zero.
• C)It is a hybrid of primary and secondary research conducted by a research company, spreading the cost across many clients to reduce the price.
• D)It involves precise rules to select the sample so that each element of the population has a specific known chance of being selected.

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Definitions:

Retention Ratio

The portion of a company's earnings that is not distributed as dividends but is retained by the business for reinvestment.

Retained Earnings

The portion of a company’s net profits that are kept within the company instead of being paid out to shareholders as dividends.

Net Income

The total profit of a company after all expenses, taxes, and costs have been subtracted from total revenue, often referred to as the bottom line.

Return on Equity

A financial ratio that measures the ability of a firm to generate profits from its shareholders' equity.