Revenue Management Methodology Enables an Airline to

question 13

Multiple Choice

Revenue management methodology enables an airline to

• A)maximize the number of full-fare seats it sells on each flight.
• B)minimize the number of discount-fare seats it sells on each flight.
• C)increase the average number of passengers per flight.
• D)decrease the number of overbooked flights.

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Definitions:

Rationalization

Is the application of the most efficient means to achieve given goals and the unintended, negative consequences of doing so.

Globalization

The process by which businesses, technologies, or philosophies spread throughout the world, leading to increased interconnectedness and interdependence among nations.

Glocalization

Is the simultaneous homogenization of some aspects of life and the strengthening of some local differences under the impact of globalization.

Homogenization

The process of making things uniform or similar, often seen in cultures losing distinct features due to globalization.