Chruch Corporation Manufactures Numerous Products, One of Which Is Called

question 67

Multiple Choice

Chruch Corporation manufactures numerous products, one of which is called Tau42. The company has provided the following data about this product:

-From a value-based pricing standpoint what is model LS-88's economic value to the customer over its 2,000 hour life?

• A) $62,000
• B) $36,000
• C) $67,000
• D) $43,000

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Definitions:

Off-Peak Pricing

is a pricing strategy where prices are lowered during times of less demand to encourage more consumption or use of a service.

Demand Variations

Refers to fluctuations in the market's desire for a product or service over time, often influenced by factors like seasonality, trends, and economic conditions.

Services Marketing

Services marketing is the promotion of intangible offerings that differ from physical products, focusing on service quality, customer relations, and experience management.

Four Ps

A marketing mix model that includes Product, Price, Place, and Promotion as key components to consider in marketing strategies.