The Preapproach Stage Occurs __________ and Extends the Qualification of Leads

question 74

Multiple Choice

The preapproach stage occurs __________ and extends the qualification of leads procedure.

• A) after the sales presentation
• B) prior to the sales presentation
• C) before closing the sale but after follow-up
• D) after closing the sale but before follow-up
• E) at the beginning of the sales presentation

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Definitions:

Marketers

Professionals or organizations that engage in activities designed to identify, anticipate, and satisfy customer needs profitably.

Transactional Cost

The expenses incurred during a trade or deal, including costs of information, negotiation, and enforcement of contracts.

Special Occasion

Events or dates that hold particular significance and often call for celebration or recognition, which can influence consumer behavior.

Personal Needs

Fundamental requirements or desires that individuals seek to fulfill, such as food, safety, or love, which can significantly influence consumer behavior.