The Diffusion of Innovation Theory Focuses on

question 115

Multiple Choice

The diffusion of innovation theory focuses on

• A)the geographic boundaries of innovation.
• B)the relationship between pioneer brands and imitators.
• C)the psychological traits of innovators.
• D)the rate at which consumers are likely to adopt a new product or service.
• E)the way a product moves through the product life cycle.

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Definitions:

Biocultural Foundations

Pertains to how biological and cultural factors interact to shape human development, health, and behavior.

Developmental Pathways

Sequences of developmental changes and milestones that individuals follow throughout their lives, influenced by both genetic and environmental factors.

Universal Pathways

Conceptual or developmental trajectories that are thought to apply to all humans, regardless of cultural background.

Material Tool

A physical object used by humans to perform tasks more efficiently, extending the capabilities of the body in manipulating the environment.