Ella Had Been Using an Imported Brand of Shampoo for Several

question 59

Multiple Choice

Ella had been using an imported brand of shampoo for several years,but she could no longer find it anywhere.As she was considering what kind of shampoo to try,she was surprised to see ads for Procter & Gamble's Head and Shoulders being promoted as a glamorous health-oriented product.She had always thought of Head & Shoulders as an antidandruff shampoo.The new ads suggest that Head & Shoulders has most likely been

• A) rebranded.
• B) reformulated.
• C) licensed to a premium shampoo manufacturer.
• D) extended as a brand.
• E) co-branded.

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Definitions:

Organization

A structured group of individuals working together towards common goals or objectives, often characterized by a specific hierarchy and roles.

Vice President

An executive role in a company or government, typically below the president, responsible for specific departments or decision-making.

Sales Staff

Sales staff are employees dedicated to selling products or services, often working directly with customers to meet their needs and close sales.

Negotiate

The process of discussing something with someone to reach a mutual agreement or compromise.