Quincy Had No Idea How Consumers Would Respond to a Survey

question 107

Multiple Choice

Quincy had no idea how consumers would respond to a survey about attitudes toward a program opening up space travel to private citizens.He could use __________ to allow respondents to answer in their own words.

• A) secondary data
• B) an observational study
• C) an experiment
• D) a structured questionnaire
• E) a survey with open-ended questions

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Definitions:

Assembly Line

A production process that breaks down the manufacture of a good into steps that are completed in a pre-defined sequence, often on a conveyor belt, to increase efficiency.

Opportunity Cost

The neglect of possible enhancements from other avenues when one direction is pursued.

Capacity Utilization Rate

The capacity utilization rate measures the proportion of potential economic output that is actually realized, often used in manufacturing to indicate the percentage of total productive capacity being utilized.

Unemployment Rate

The quota of workers currently out of work but looking for employment opportunities actively.