Mattel Wanted to Determine If a New Toy Would Appeal

question 11

Multiple Choice

Mattel wanted to determine if a new toy would appeal to preschoolers,so it put six 4-year-olds in a room with several toys and waited to see which ones they played with.What form of research is this?

• A) experiment
• B) focus group
• C) observation
• D) neuromarketing
• E) panel

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Definitions:

Fallacy

A mistaken belief or an error in reasoning, often resulting in invalid or misleading arguments.

Affirming Consequent

A logical fallacy where a conclusion is incorrectly inferred solely based on the truth of its consequent, despite lacking sufficient evidence.

Hypothetical Syllogism

A logical argument consisting of two conditional statements and a conclusion, based on the premise that if one condition is true, then a second condition must follow.

Modus Tollens

A form of logical argument where the denial of the consequent leads to the denial of the antecedent, symbolically represented as "If P then Q; not Q; therefore not P."