Beer Marketers Know That High-School Educated,working-Class Males from the Ages

question 88

Multiple Choice

Beer marketers know that high-school educated,working-class males from the ages of 25 to 40 make an attractive market for their products.This is a __________ segment of the beer market.

• A) demographic
• B) psychographic
• C) behavioral
• D) benefits
• E) geographic

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Definitions:

Intellectual Disability

A condition characterized by significant limitations in both intellectual functioning and adaptive behavior, which covers a range of everyday social and practical skills.

Dyslexia

A learning disorder characterized by difficulties with accurate and/or fluent word recognition and by poor spelling and decoding abilities.

Gifted Children

Children who demonstrate outstanding levels of aptitude or competence in one or more domains, significantly beyond their age peers.

Acceleration

The process of increasing the speed or rate of something.