Which Element of the Marketing Mix Is Most Relevant to the Activity

question 68

Multiple Choice

Which element of the marketing mix is most relevant to the activity "delivering value"?

• A)promotion
• B)purchasing
• C)product
• D)price
• E)place

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Definitions:

Lateral Communications

the exchange of information or ideas between individuals or groups at the same level of an organizational hierarchy.

Richest Communication

implies the most effective and nuanced form of communication, often involving multiple channels that provide immediate feedback, such as face-to-face conversations.

Posted Notice

A public announcement or warning that is displayed physically or digitally in a conspicuous place.

Telecommuting

The practice of working from a remote location, outside of a traditional office environment, often facilitated by digital communication tools.