According to the Eight-Second Rule

question 168

Multiple Choice

According to the eight-second rule,

• A)it only takes eight seconds for someone to learn how to navigate a marketer's website.
• B)any online purchase should take no more than eight seconds to complete.
• C)prospective customers will not wait longer than eight seconds for a response in a chat room.
• D)50 percent of online consumers will spend less than eight seconds "surfing" a website.
• E)customers will abandon a website if download time exceeds eight seconds.

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Definitions:

Net Capital Outflow

The difference between the domestic purchases of foreign assets and the foreign purchases of domestic assets, representing a nation's external investment in a given period.

Trade Quota

A government-imposed limit on the quantity or value of goods that can be imported or exported during a specified period.

Market For Foreign Exchange

The marketplace where currencies are traded internationally, determining the exchange rates between different currencies.

Capital Flight

The massive outflow of financial assets and capital from a country triggered by economic or political unrest.