Examlex
By taking consumer expectations into consideration in the development,integrated marketing communications (IMC) become a key element in a company's __________ strategy.
StdDev
Short for Standard Deviation, it measures the amount of variance or dispersion in a set of values.
Median
A value that divides a dataset into two equal halves, representing the middle value when the data set is ordered.
StdDev
A measurement that quantifies the amount of variation or dispersion in a set of data values, same as Standard Deviation.
Mean
The mean value of a collection of numbers, obtained by dividing the total sum of the numbers by the quantity of numbers in the collection.
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