All of the Following Are Sources for New-Product Ideas Except

question 28

Multiple Choice

All of the following are sources for new-product ideas except which?

• A)competitors
• B)universities
• C)regulators
• D)suppliers
• E)employees

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Definitions:

Mark-up

A markup on the goods’ purchase cost to account for administrative expenses and profit.

SuperMart

A large supermarket, often part of a chain, offering a wide variety of goods.

Markdown

A reduction from the original or list price of a good or service to increase its attractiveness to buyers.

Regular Selling Price

the normal price at which a good or service is sold before any discounts or promotions.