There Are Five Steps Involved in Segmenting and Targeting Markets

question 11

Multiple Choice

There are five steps involved in segmenting and targeting markets. What should a marketer do after he or she has grouped products to be sold into categories?

• A) Create product groupings.
• B) Identify market needs.
• C) Take marketing actions to reach target markets.
• D) Develop a market-product grid and estimate size of markets.
• E) Form prospective buyers into market segments.

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Definitions:

NASW PACE

National Association of Social Workers Political Action for Candidate Election, a committee working to endorse and financially support candidates who support social workers' values.

Endorsement Criteria

The set of standards or requirements that must be met for an individual or product to receive public support or approval.

Social Work Community

A group of professionals dedicated to improving the wellbeing of individuals and communities through direct service, advocacy, and empowerment.

Campaign Promises

Commitments made by candidates during a political campaign about actions they plan to take if elected.