In the Financial Data and Projections Section of the Paradise

question 10

Multiple Choice

In the financial data and projections section of the Paradise Kitchens marketing plan,the company chose to use a bar chart to present its past revenues (from 2008 to 2016) and a numerical table for projected sales revenues (from 2015 to 2021) .Paradise Kitchens used a bar chart because

• A) it made the lack of sales for the previous years less dramatic.
• B) the numerical sales figures were too difficult to interpret.
• C) there was too much information to present in such a small physical space.
• D) it could gloss over inconsistencies and anomalies.
• E) it more clearly shows the company's recent growth.

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