When MrBrown,the New CEO of XYZ Department Stores,took Over,his First Action

question 11

Multiple Choice

When Mr.Brown,the new CEO of XYZ Department Stores,took over,his first action was to get rid of the organization's existing marketing strategy,which was heavily based on couponing.He replaced it with a strategy of low prices every day,a policy with which some of its competitors were having much success.This was a(n) ________ change.

• A) innovative
• B) adaptive
• C) radically innovative
• D) product
• E) process

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Definitions:

Dividend Payout Ratio

A financial metric that calculates the percentage of net income distributed to shareholders in the form of dividends.

Total Stockholders' Equity

The total net worth of a company according to its balance sheet, calculated as total assets minus total liabilities.

Common Stock

A type of equity security representing ownership in a corporation, with holders typically having voting rights and receiving dividends.

Dividend Yield Ratio

A financial ratio that indicates how much a company pays out in dividends each year relative to its stock price.