Norm and His Creative Team Need to Present an Idea

question 36

Multiple Choice

Norm and his creative team need to present an idea for marketing a new detergent to the head of their advertising agency.Diane,a member of the team,always resented Norm's promotion to team leader.She objects to every idea Norm suggests and spends the entire meeting selling her approach.Diane hopes that this will be a chance to show her skills to the head of the agency.This is known as

• A) goal displacement.
• B) social pressure.
• C) groupthink.
• D) role modeling.
• E) decision rationale.

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Definitions:

Monocular Depth Cue

Visual information that enables perception of depth and distance using one eye.

Retinal Disparity

The slight difference in images between the two eyes, which is crucial for depth perception.

Perceived Distance

The subjective estimation or impression of how far away an object or destination appears to be.

Retinal Image

The image produced by light rays hitting the retina, the light-sensitive surface at the back of the eye, allowing for vision.