For Most Companies,what Is the Most Important Audience for a Company

question 22

Multiple Choice

For most companies,what is the most important audience for a company blog?

• A) investors
• B) media
• C) sales representatives
• D) lobbyists
• E) customers

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Definitions:

Vertical Integration

An approach in which a firm grows by incorporating various stages along the same production line, including situations where a producer controls its supply source and/or its distribution channel.

Resource Dependence

A theory asserting that organizations depend on resources from their environment and must manage dependencies and relationships with those who control those resources.

Higher Status Organization

An organization perceived to have greater prestige, authority, or influence compared to others in a similar sphere.

Association

A connection or relationship between two or more concepts, objects, or people.