A Retailer's Format Uses the ___________ to Satisfy the Needs

question 93

Multiple Choice

A retailer's format uses the ___________ to satisfy the needs of the target market.

• A)buying plan
• B)demographic information
• C)positioning statement
• D)retail mix
• E)sustainable competitive advantage

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Definitions:

Subconscious

A part of the mind that influences thoughts and actions without one's full awareness.

Psychosexual Energy

in Freudian psychoanalysis, the driving force behind human behavior, stemming from the libido or sexual energy.

Libido

A term used in psychoanalytic theory to denote the energy associated with sexual instincts and drives.

Freud

Sigmund Freud, an Austrian neurologist who founded psychoanalysis, a method for treating psychopathology through dialogue between a patient and a psychoanalyst.