The Sleep Store Sells Mattresses,pillows,sound Machines,and Any Other Item That

question 50

Multiple Choice

The Sleep Store sells mattresses,pillows,sound machines,and any other item that could enhance a customer's sleep.The store is popular because many people are unable to enjoy a full night's sleep,and Sleep Store offers products that promise comfortable sleep.The Sleep Store therefore uses _____ segmentation.

• A) benefit sought
• B) demographic
• C) geographic
• D) lifestyle
• E) usage

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Definitions:

Mexican American

A demographic group in the United States characterized by individuals of Mexican heritage, encompassing a rich cultural and historical identity.

Canadian Aboriginal

A term referring to the indigenous peoples of Canada, including First Nations, Inuit, and Métis communities.

Cardiovascular

Pertaining to the heart and blood vessels, often relating to the overall health and functioning of the circulatory system.

Socioeconomic

Relating to or concerned with the interaction of social and economic factors.