How Can a Service Retailer Best Cope with the Some

question 28

Multiple Choice

How can a service retailer best cope with the some of the problems associated with the intangibility of service?

• A) Use low prices during off-seasons to help match supply and demand.
• B) Use mass production.
• C) Emphasize quality control.
• D) Solicit customer evaluations and complaints.
• E) Increase staffing at peak demand times.

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