Steven, a Manager, Is Providing Performance Ratings for His Employees

question 96

Multiple Choice

Steven, a manager, is providing performance ratings for his employees. Chetana, one of his employees, has been doing a very poor job. However, Steven is worried her poor performance will reflect badly on him, so he rates her higher than she deserves. This undeserved high rating is an example of:

• A)criterion relevance.
• B)criterion deficiency.
• C)criterion desensitization.
• D)criterion bias.

Formulate null and alternative hypotheses for the Wilcoxon test based on the difference in medians.

Recognize the conditions under which to use nonparametric methods.

Understand the relevance of sample size in approximating normal distribution for the rank sum statistic.

Apply the Wilcoxon signed rank test for matched pairs or related samples.

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Definitions:

Convenience

The aspect of a product or service that relates to the ease of use and the degree to which it saves time and effort for the consumer.

Environmental Scanning

The process of collecting information about external influences and trends that can affect an organization's strategic planning.

Competitive

Characterized by rivalry. It can refer to companies or individuals striving to attain an advantage or superiority in a market or activity.

Marketing Implementation

The implementation of marketing plans and tactics to fulfill marketing goals.