The Classifications of Innovator, Early Adopters, Early Majority, Laggards, and Late

question 238

Multiple Choice

The classifications of innovator, early adopters, early majority, laggards, and late majority are all based upon

• A)when they adopt a new product.
• B)how frequently a consumer uses a product.
• C)shopping styles and purchase preferences.
• D)how much time it takes to educate a consumer in the use of a new technology.
• E)how quickly specific groups respond to an advertising message or campaign.

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Definitions:

Income Statement Accounts

Categories within an income statement that record different types of revenue, expenses, gains, and losses, affecting the net income of a business.

Temporary Accounts

Accounts in the general ledger that are closed at the end of the accounting period, transferring their balances to permanent accounts.

Chart of Accounts

A systematic listing of all accounts used in the ledger of an organization, categorized by assets, liabilities, equity, revenue, and expenses.

Re-sort List

The action of organizing or rearranging items in a list according to a different criterion or sequence.