To Be Identified as a Market Segment, Its Members Must

question 102

Multiple Choice

To be identified as a market segment, its members must

• A)represent a large share of the entire market and have critical buying power.
• B)have common needs and respond similarly to market actions.
• C)have different needs and have potential for future growth.
• D)have different needs and respond similarly to market actions.
• E)have potential for future growth and have potential for increased profit or return on investment.

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Definitions:

Ethanol

A simple alcohol with the chemical formula C2H5OH, commonly used as a solvent, in beverages, and as a fuel additive.

Increasing Acidity

A term referring to the trend or condition under which the acidity of substances increases, typically influenced by structural or environmental factors.

Acid-Base Pair

Two substances that differ only by the presence or absence of a hydrogen ion and can interconvert by the gain or loss of a proton.

Conjugate Base

The resulting species after a proton has been given up by an acid in a chemical reaction.