Which of the Following Is Not a Reason to Segment

question 146

Multiple Choice

Which of the following is not a reason to segment a market?

• A)The ability to assign buyers to a group is simple and low cost.
• B)All the buyers in the market have similar wants and needs.
• C)It would cause an increase in market share or profit.
• D)There is a potential marketing action to reach it.
• E)There are different wants and needs of buyers within the market.

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Definitions:

Contradictory Evidence

Information or data that directly opposes or conflicts with a hypothesis or widely held belief.

Standardized Tests

Assessments designed to measure a test taker's performance in a consistent manner, facilitating comparison across individuals or groups.

Gifted Program

Educational initiatives designed to address the needs and foster the abilities of students with exceptional intellectual talents.

Eminence

A state of being well-known, respected, and distinguished in a particular field or profession.