Consumers' Ability to Perceive Taste Differences in Chocolate Bars Is

question 152

Multiple Choice

Consumers' ability to perceive taste differences in chocolate bars is an example of

• A) cognitive dissonance.
• B) stimulus discrimination.
• C) selective retention.
• D) selective comprehension.
• E) stimulus generalization.

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Definitions:

Avoidance Conditioning

A learning process through which a subject learns to avoid an unpleasant or harmful stimulus by engaging in particular behaviors.

Passive Avoidance

A learning process in which an individual learns to avoid a stimulus or situation after experiencing or anticipating an unpleasant outcome.

Two-Way Avoidance

A learning process in which an animal or human learns to avoid a negative stimulus by performing a particular behavior.

Unpleasant Situation

A scenario or condition that is not enjoyable or is likely to cause discomfort, distress, or dissatisfaction.