A Consumer's Subjective Perception of How a Product or Brand

question 172

Multiple Choice

A consumer's subjective perception of how a product or brand performs on different attributes based on personal experience,advertising,and discussions with other people are referred to as __________.

• A)beliefs
• B)values
• C)attitudes
• D)predispositions
• E)opinions

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Definitions:

Increased Dramatically

A description of something that has risen or grown significantly and quickly.

Sexually Transmitted Disease

Infections that are primarily spread through sexual contact, including viruses, bacteria, and parasites.

STD

Sexually transmitted diseases, infections passed from one person to another through sexual contact.

Viral

Related to or involving the rapid spread of information or media content through networks, especially social media, often achieving widespread popularity in a short period.