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Environmental scans have shown that the population of the United States is undergoing dramatic change.Generally the population is becoming larger, older, and more diverse.By 2030, the number of people who are 65 years of age or older could make up 20 percent of the U.S.population.This change in the U.S.population is an example of __________ changes to which marketers must respond.
Diagnostic Overshadowing
The problem of attributing emotional and behavioural difficulties of people with intellectual disability to the developmental disorder, causing real psychiatric disorders to be missed. The fact is that such people can develop all types of psychiatric disorders, including less common ones.
Neurodevelopmental Disorder
A group of conditions that impair the growth and development of the brain or central nervous system.
Deviant Behaviours
Actions or behaviors that violate societal norms or expectations, potentially eliciting disapproval or sanctions.
Dignity of Risk
The concept that allowing individuals, particularly those with disabilities, the right to take certain risks is crucial for their empowerment and autonomy.
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