Placing Products in the BCG Matrix Results in 4 Categories

question 163

Multiple Choice

Placing products in the BCG matrix results in 4 categories in a portfolio of a company.SBUs having high growth, high market share are called

• A)stars.
• B)question marks.
• C)cash cows.
• D)dogs.
• E)problem children.

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Definitions:

False News

Information that is fabricated or misrepresented with the intent to deceive or mislead.

Repetition

The act or process of repeating something, often used as a method of learning or emphasizing.

Confounding Variables

Variables that the researcher failed to control or eliminate, potentially leading to a false association between the studied variables.

Random Assignment

A method used in experiments that assigns participants to different groups using randomization, ensuring each participant has an equal chance of being in any group.