A Company Designs and Sells High Quality Baseball Gloves

question 229

Multiple Choice

A company designs and sells high quality baseball gloves.Who would benefit the least if the firm implements a quality marketing program?

• A)A baseball player who purchases a new glove (regardless of how good a player).
• B)The salesperson who sold the baseball player the glove.
• C)The supplier who provided the leather for manufacturing.
• D)The shareholders of the firm that design and manufacture the glove.
• E)No one should benefit "least." There should be benefit to all of the people or organizations listed above; even society benefit.

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Definitions:

Military Public Affairs Officers

Dedicated professionals in the military responsible for managing communication between the military, the media, and the public.

Public Information Officers

Government or organization officials responsible for communicating information to the public and handling inquiries from the media and other organizations.

Duty-Bound

Feeling morally or legally obligated to act according to a particular set of rules or standards.

White House Press Secretary

The official spokesperson for the President of the United States, responsible for communicating the President's message to the public and the media.