The Four Ps of the Marketing Mix Are

question 152

Multiple Choice

The four Ps of the marketing mix are

• A)priorities, personnel, placement, and profits.
• B)prediction, production, pricing, and promotion.
• C)product, price, production, and place.
• D)product, price, promotion, and place.
• E)profitability, productivity, packaging, and placement.

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Definitions:

Proactive

Taking action by causing change and not only reacting to change when it happens.

Social Pressures

The influence exerted by society or groups within it, pushing individuals towards certain behaviors or decisions.

Supranational Laws

Laws that operate above the national levels, established by agreements between nations, and which have binding legal power over the member states.

Intergovernmental Organization

An entity created by treaty, involving two or more nations, to work on issues of common interest or concern at an international level.