If You Are Performing an Content Analysis in Which the Analysis

question 44

Multiple Choice

If you are performing an content analysis in which the analysis is to count the frequency of the occurrence of the word, "kiss" in a given text, you are actually coding for

• A) Latent content
• B) Manifest content
• C) Validity
• D) Reliability

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Definitions:

Milgram Experiment

A psychological experiment conducted by Stanley Milgram in the 1960s to study obedience to authority, where participants were instructed to administer electric shocks to another person.

Stanford University Prison Experiment

A psychological study conducted by Philip Zimbardo in 1971 at Stanford University, where students were assigned roles of prisoners and guards to explore the effects of perceived power.

Generalization

Drawing a conclusion about a certain characteristic of a population based on a sample from it.

Logical Support

The provision of reasons or evidence to justify a claim or argument.