Dr Rankin Ran an Experiment Investigating the Effects of Packaging

question 21

Multiple Choice

Dr. Rankin ran an experiment investigating the effects of packaging color on consumer preference for the pudding in the package. Each participant in the experiment tasted the same pudding from three differently colored containers and was asked to rate how much they liked each one. Dr. Rankin used a

• A) Between-subjects design
• B) Random design
• C) Within-subjects design
• D) Concurrent design

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Definitions:

CPI

An abbreviation for the California Psychological Inventory, a self-report inventory created to assess interpersonal behavior and social interaction.

California Psychological Inventory

A psychological assessment tool designed to evaluate interpersonal behavior and social interaction traits.

Psychological Disorders

Patterns of behavioral or psychological symptoms that impact multiple areas of life and/or cause distress to the individual affected.

IQ Test

A standardized test designed to measure human intelligence and cognitive abilities.