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Customers prefer products that are, as far as possible, customized to their unique needs.
Labor Costs
Expenses incurred by companies for the wages, salaries, and benefits paid to their employees.
Advertising Expense
The cost incurred to promote products, services, or the overall brand, which is often reported on the income statement.
Period Costs
Expenses that are not directly tied to the production of goods or services, such as selling, general, and administrative expenses.
Selling
The process of exchanging a product or service for money; involves promoting and delivering goods to customers.
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