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Persuasion Is Not Something You Do to a Person, but with a Person

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Persuasion is not something you do to a person, but with a person.


Definitions:

Normally Distributed Population

A type of population in which the variable of interest follows a bell curve, where most outcomes are near the mean, and extreme outcomes are rare.

Sampling Distribution

The likelihood distribution of a statistical measurement derived from numerous samples taken from a particular group of individuals or items.

Confidence Interval

A band of values gathered from sample data, which potentially contains the value of an undisclosed population attribute.

Sampled Population

The segment of the population from which the sample is taken for the purpose of a statistical study.

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