A Salesclerk at L

question 300

Multiple Choice

A salesclerk at L.L. Bean uses a __________ when he asks a customer if she also needs a pair of hiking socks with the purchase of her mountain boots.

• A)stimulus-response presentation
• B)transactional sales presentation
• C)need-satisfaction selling
• D)consultative selling
• E)formula-selling

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Definitions:

Praise

The act of expressing approval or admiration for someone or something.

Stakeholders

Individuals, groups, or organizations with a vested interest in the outcome of a project, decision, or endeavor, and who may be affected by its process or results.

Public Image

The perception or reputation of an individual, organization, or brand as seen by the public.

Credentials

Qualifications, certifications, or licenses that demonstrate a person's expertise or competence in a specific field.