The Marketing Professor Wanted to Do Everything Possible to Ensure

question 36

Multiple Choice

The marketing professor wanted to do everything possible to ensure that her students understood her lectures. Accordingly, she used examples of marketing activities that most students were familiar with. For example, the professor discussed the marketing exchanges between students and grocers, college bookstores, convenience stores, and clothiers. The examples used by the professor were her attempt to __________ her message to encourage better understanding on the part of her students.

• A)create common ground for
• B)create noise in
• C)effectively decode
• D)use shared fields of experience with
• E)back translate

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Definitions:

Liverworts

A group of non-vascular plants belonging to the plant division Marchantiophyta, often found in moist, shaded environments.

Lycopodiophyta

A division of plants, commonly known as clubmosses, characterized by a primitive vascular system, often found in moist, shaded environments.

Hepaticophyta

A division of non-vascular plants commonly known as liverworts, which are simple plants that form flat green thalli.

Anthocerophyta

A division of non-vascular plants known as hornworts, characterized by a horn-like structure that contains the plant's reproductive organs.