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What is the impact of retailing for consumers and the economy?
New-Product Concept
An outline of a potential product that a company might offer to the market, highlighting its uniqueness and value proposition.
Product
Anything that can be offered to a market to satisfy a want or need, including physical goods, services, experiences, events, persons, places, properties, organizations, information, and ideas.
New-Product Concept
An idea for a new product or a significant improvement on an existing product, often tested through market research before development.
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