Examlex
A good brand name should suggest the product benefits; be memorable, distinctive and positive; fit the company or product image; be simple and emotional; __________; and have favorable phonetic and semantic associations in other languages.
Identity Balance
Whitbourne’s term for a tendency to balance assimilation and accommodation.
Ryff Well-Being Inventory
A psychological assessment tool designed by Carol Ryff to measure multiple dimensions of well-being, including autonomy, personal growth, and purpose in life.
Self-Acceptance
The recognition and acceptance of one's own abilities and limitations.
Purpose in Life
The sense of meaning and direction in one's life or the goals and motivations that drive an individual.
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