Private Branding Refers to a Branding Strategy in Which a Firm

question 54

Multiple Choice

Private branding refers to a branding strategy in which a firm __________.

• A)gives each product a distinct name when each brand is intended for a different market segment
• B)uses different brand names for the same product across multiple countries
• C)uses one name for all its products in a product class
• D)produces products but sell them under the brand name of a wholesaler or retailer
• E)contractually,and for a fee,allows other firms to use its brand name,requiring that the product be made to its specifications

---

Definitions:

Diffusion

The process by which molecules move from an area of higher concentration to an area of lower concentration, helping in the distribution of substances within and between cells.

Active Transport

A cell's energy-consuming process to move substances across a cell membrane against a concentration gradient.

Diffusion

The movement of molecules from an area of higher concentration to one of lower concentration until equilibrium is reached.

Concentration

Concentration refers to the amount of a substance in a defined space or volume, commonly used in chemistry to denote how much solute is dissolved in a solvent.