Very Infrequent Purchases with Some Comparison Shopping Are Characteristic of the Purchasing

question 357

Multiple Choice

Very infrequent purchases with some comparison shopping are characteristic of the purchasing behavior for a type of consumer product (such as a thesaurus) that a prospective buyer may not initially want. This type of consumer service is referred to as a(n)

• A)unsought product.
• B)shopping product.
• C)convenience product.
• D)specialty product.
• E)support product.

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Definitions:

Dewey Decimal System

A proprietary library classification system created by Melvil Dewey in 1876 to organize books by subject.

Real-World Practice

Practical application of theoretical knowledge in real life situations outside of a controlled environment.

New Skills and Knowledge

The acquisition of fresh abilities and understanding required to adapt to new technology, processes, or industry standards.

Emotional Reactions

Immediate responses of feelings to situations, events, or stimuli, varying widely across individuals.