The Stage of the New-Product Process That Internally and Externally

question 322

Multiple Choice

The stage of the new-product process that internally and externally evaluates new-product ideas to eliminate those that warrant no further effort is referred to as __________.

• A)development
• B)stage-gate
• C)idea generation
• D)business analysis
• E)screening and evaluation

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Definitions:

Significance Level

The threshold below which a p-value indicates that an observed data pattern is unlikely to have occurred by chance, typically set at 0.05 or 5%.

Reading Scores

Numerical or categorical assessments that represent an individual’s ability or proficiency in reading.

Degrees of Freedom

Refers to the number of independent values or quantities which can be assigned to a statistical distribution, minus the number of parameters estimated from sample data.

Equal-variances Test Statistic

A statistical method used to assess whether the variances of two populations are equal as part of comparing their means.