Global Companies Have Five Strategies for Matching Products and Their

question 221

Multiple Choice

Global companies have five strategies for matching products and their promotion efforts to global markets. Designing a product to serve the unmet needs of a foreign nation is which type of global marketing product and promotion strategy?

• A)product extension
• B)product customization
• C)product adaptation
• D)product invention
• E)product integration

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Definitions:

Moving Expenses

Previously deductible expenses for moving which are necessary for starting a new job, currently only deductible for members of the Armed Forces on active duty moving under orders.

Separate Maintenance

Payments made by one spouse to another under a separation agreement, not classified as alimony for tax purposes.

Married Filing Separately

A taxation status allowing married individuals to submit separate tax returns, detailing their own earnings, deductions, and exemptions independently.

Moving Expense Distance

The minimum distance the new workplace must be from the taxpayer's old home to qualify moving expenses as deductible, according to IRS rules.