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Many local and national chain bookstores, such as Borders and Bookstar, have closed over the past few years. This is due in part to competition from e-book readers like Amazon's Kindle and Apple's iPad, which permit the online purchase and download of digital books from their websites. Moreover, subscribers to newspapers and magazines have cancelled their print subscriptions in favor of online news. These trends have caused the newspaper StarTribune to offer online content for $1.99 per week and Newsweek to suspend its print edition in favor of an online only weekly edition. These companies had to change their __________, an action triggered by the technological and social changes in their marketing environments.
Multiple Gene
refers to the involvement of more than one gene in influencing a particular trait or characteristic, highlighting the complex nature of genetic inheritance.
Homozygous
Inheriting from parents similar genes for a given trait.
Behavioral Genetics
The study of the effects of heredity on behavior.
Human Genome
The complete set of nucleic acid sequences for humans, encoding for the development and functioning of a human being.
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